Chinese New Year is the most important holiday in Taiwan, People have dinner together on New Year’s Eve to celebrate the end of a year and to usher in the coming year. As Chinese New Year is coming, various Taiwanese New Year’s Eve dishes are now available for pre-order, creating a new business opportunity for freezer meals, according to the “Department of Commerce, Ministry of Economic Affairs”.
In October 2020, the “Department of Commerce, Ministry of Economic Affairs” held the “Classic Taiwanese Cuisine Selection” and organized a series of events, including a gourmet fair that catches people’s eye with classic Taiwanese cuisine. Amid the COVID-19 pandemic, restaurants have also offered “takeout” and “delivery” services for customers to enjoy New Year’s Eve dinner safely at home.
The custom of having reunion dinner and staying-up dates back to as early as the 5th century and has been passed down to this day. Every New Year’s Eve dish has an implied meaning. For example, a “whole chicken” symbolizes togetherness of the family; the character “fish” has the same sound as the word “abundance“, so by saving some fish until the next day (next year), it means it’ll bring people a year of abundance.
In the wake of the COVID-19 pandemic in 2020, people around the world have become more aware of epidemic prevention. Delivery and takeout services are becoming more and more important in response to the needs of the “stay-at-home economy“.
After the pandemic, international visitors are welcome to Taiwan to personally experience the charm of Taiwanese cuisine.
SOURCE Department of Commerce, Ministry of Economic Affairs