To mitigate the impact of domestic and international travel restrictions, Meat Pro Asia, originally scheduled for September 2021, has been rearranged to the new timeslot of 12 – 14 January 2022. The move will see the dedicated event for food processing machinery and packaging technology better accommodate the planning and logistical needs of its participants. VIV Asia, the concurrent event covering the entire supply chain from feed to food, has also been rescheduled to January 2022, with both events set to be held alongside each other at IMPACT, Bangkok. To encourage business during the interim period, a digital networking, deal making and learning event will be arranged in September 2021.
As a leading international event for the animal protein production business in Asia, Meat Pro Asia, together with VIV Asia offer an effective gateway to business opportunities in the region. The decision to reschedule the two events to 12 – 14 January 2022 is based on an announcement by the Thai Ministry of Tourism and Sports for a new four-phase plan that would see the country fully opened to international visitors by January 2022.
“Although authorities are making huge efforts to overcome the pandemic, travel conditions are not expected to improve substantially in the near term, thus making the previously set September dates for Meat Pro Asia not feasible. With vaccination progress accelerating, the new dates offer industry players a more appropriate timeslot and more time to plan their travel arrangements,” says Mr Stephan Buurma, Member of the Board of Management, Messe Frankfurt Group and Managing Director of the Asia regional head office.
The reason for this step into 2022 is the organisers’ strong commitment to offer their clients a truly international platform in Bangkok. Stakeholders from all over the world should have the opportunity to participate and make the three-day event a real booster for business. The new dates will benefit all parties planning to attend Meat Pro Asia and VIV Asia.
“Thanks to the good cooperation with our partners, we were able to secure a prime timeslot for Meat Pro Asia in 2022. From this postponement our exhibitors and visitors can expect a more fruitful and safe event,” adds Ms Panadda Kongma, Director Agribusiness and Operations VNU Asia Pacific.
Digital event to be held in the lead up to the fair
Prior to the physical trade fair in January, Meat Pro Asia will organise a digital event in September 2021. Arranged in conjunction with VIV Asia, the online platform will maximise product exposure for exhibitors and provide a convenient sourcing option for buyers. Networking and knowledge sharing sessions will also be facilitated through the platform, with further details to be announced in due course.
The inaugural edition of Meat Pro Asia will be held from 12 – 14 January 2022. Together with VIV Asia, the two fairs are set to attract over 1,500 exhibitors, including equipment manufacturers and distributors, as well as around 50,000 professional trade visitors, professionals and key buyers from over the world.