Ingredion debuts new PRECISA® Cream 7310 starch for the Asian market

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PRECISA® Cream 7310 starch brings the formulation of oil- and water-based applications closer to home.

Today, Ingredion announced the launch of PRECISA® Cream 7310 starch, a cold-water swelling starch, that delivers an instant thickening effect to a variety of oil- and water-based applications. Specifically, the starch is ideal for salad dressings and sauces which have seen an increased demand in the region fuelled by the rise in westernised diets and the need for convenience at home. 

PRECISA® Cream 7310 starch was developed to help manufacturers and foodservice operators meet increasing consumer demand for high-quality dressings and sauces. Using the new starch, manufacturers will be able to deliver superior texture and visual appeal with stable viscosity throughout shelf life. A versatile ingredient, the new starch is also suitable for providing enhanced texture in bakery fillings and premixes. 

“As we foresee more consumers shifting to home cooking, deliveries and takeaways post-pandemic, manufacturers will be looking to win consumers with variety, quality, convenience and affordability. The change in consumers’ lifestyles provides opportunities for new product launches, such as reduced-fat sauces and dressings”, said Ai Tsing Tan, innovation director, Asia-Pacific. “This new starch is specifically designed to help our customers lower oil content in their recipes at an optimised cost”, she added. 

“We have responded with agility, producing this starch in Asia to deliver a high-quality ingredient that addresses our customers’ product development needs. This also allows them to enjoy the benefit of proximity with better control of the supply chain and a shorter lead time,” stated Rishan Pillay, vice president and general manager for ASEAN and India.

To find out more about PRECISA® Cream 7310 starch, visit apac.ingredion.com

ABOUT INGREDION APAC

Ingredion Incorporated (NYSE: INGR) headquartered in the suburbs of Chicago, is a leading global ingredient solutions provider serving customers in more than 120 countries. With annual net sales of more than $6 billion, the Company turns grains, fruits, vegetables and other plant-based materials into value-added ingredient solutions for the food, beverage, animal nutrition, brewing and industrial markets. With Ingredion Idea Labs® innovation centres around the world and more than 11,000 employees, the Company co-creates with customers and fulfills its purpose of bringing the potential of people, nature and technology to create ingredient solutions that make life better. There are 13 members of the Ingredion group of companies in the APAC region, including Ingredion Singapore Pte Ltd, our regional headquarters, in Singapore. Visit apac.ingredion.com for more information and the latest Company news.