The world of Free From Food Asia covering Health, Free From, Vegan, Functional, Organic and Food Ingredients. The Online Virtual Summit!

February Bangkok – Thailand – Euromonitor research has revealed that Free From is becoming more and more important in Asia among Asia Pacific consumers. Veganism, Healthy Lifestyle, Allergens and Prevention of Covid is on a strong rise and is one of the major issues and trends in all the big Asian and Middle East cities with millions and millions of people visiting food service outlets, daily ordering their food online and worrisome about Immunity.  Furthermore, recent numbers indicate that 31% of the total trade is about healthy, free from, organic or vegan food products.

Free From Food Asia will be held as an online event from March 10-12, 2021. A total virtual platform offering many trade meetings and fuel Asia food trends with new market insight by key-notes at several webinars on health food innovations in the Asia Pacific region. The event is covering Free From, Organic, Vegan, Health and Functional Food. Leading Asian food companies and Food Associations recognize the platform as a response on the so called Asian Food Revolution to Health as consumer demand drive more and more health claims on food as a way towards Immunity, Prevention and Lifestyle. This Most Wanted and Innovative Platform is organised by EBCEXPO from the Netherlands and VNU Asia Pacific from Thailand.

“The background of the brand name “Free From Food” comes from the concept that Healthy Food is increasingly about ‘Less’ and ‘Without’ to mention here No Chemicals, Organic Farming, No GMO, No Palm Oil, No E-Numbers, Clean Label, Replacements, No Wheat, No or Less Sugar, No Gluten, Safe Food, Locally Produced, Traceble and Sustainable Produced Food, and many more, like Vegan/No Meat, Plant-Based, Animal Friendly and Fair Trade. The Innovative Online Trading Platform supported by EU Global EEN Guest Offices and Export Trade Promoting Agencies like ProVeg, IFOAM, AOECS is covering businesses in one of the biggest trends in the global food sector today.” said Ronald Holman, Exhibition Director, EBC EXPO

“People’s concern for health, environmental protection and safety has resulted in the rapid development of the Free From and organic markets in Asia and the Middle East. Suppliers need to focus on the Free From and Vegan markets at the Virtual Summit to do better business in Asia. Free From Food Asia brings together Free From, Vegan and Healthy food producers to better serve and meet their potential customers, which is not possible at other more general online events.” Ronald added.

The physical ‘in-person’ Free From Functional & Health Ingredients Expo, has been successfully held since 2013 as a travelling trade show in several European cities, including Freiburg, Brussels, Barcelona, and Stockholm and will be held in Amsterdam and Barcelona in 2021 and 2022, respectively.

“The initiatives of Free From Food Asia result from the long-time partnership and trust between EBCEXPO and Jaarbeurs – the mother company of VNU in the Netherlands.” Panadda Kongma, Director of Agribusiness & Operations VNU Asia  Pacific revealed.

“The VNU flagship VIV Asia in Bangkok reflects the demands of the industry from Feed to Food in Asia and the Free From Food Asia Trading Platform will be a vital strategic investment, establishing a lasting footprint in the Agri-Food value chain to link our portfolio with food and retail businesses.  This is the best place to source the most trendy and healthy food products that every global buyer is looking for” said Panadda.

Free From Food Asia Virtual Summit will run for 3 days from March 10 to 12, 2021 and will bring together food producing suppliers and purchase decision makers from distribution, trade, retail, hotel and food services as well as other distribution channels like online operators in the ASEAN and Middle East food and drink chain.

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